NOW THAT`S WHAT I CALL ART
Curated by Laura Iosifescu, this exciting and empowering new exhibition aims to be a source of inspiration at a time when London is facing all manner of tragedy and challenge.
“Now That’s What I call Art” is a group exhibition celebrating art in its highest form, and in doing so honours the finest qualities of humanity and encourages hope for the future. Professional artists from myriad backgrounds and cultures are displaying works of art that rejoice technique and vision, inspiring people to think outside the box – creativity is without limits!
The aspiration behind this multidiscipline exhibition is to encourage and promote talent but also to provide a vehicle for all avenues of society to gather and embrace differences, explore common values and promote peace. Art is universal and talent is not defined by nationality, race or gender. Talent is everywhere, be it natural or cultivated; its force and ingredients are behind every grand design.
In a time when so many people, the world over, are being dehumanised, we still long to embrace our humanity and showcase the best of our intentions and achievements. This exhibition celebrates not only ideas but also the ability to turn dreams into reality.
Human creativity drives us forward as a species. It’s this unique ability to harness thoughts and ideas that has produced everything from the first sharpened stick, to the wheel, to the space shuttle, to the microprocessor.
It’s this innovation and imagination that will continue to bring forward unprecedented levels of achievement in terms of our mastery over nature.
Historically, development and progress are rooted in the ambition and desire to exceed one’s imagination. Not only has technology advanced exponentially. Art has always been a reflection of cultural values, with the power to influence. For the Ancient Egyptians it was a conduit to ‘the other world’, the Celts utilised art to instigate fear, for Ancient Romans art instilled the arousal of greatness, while the art of Ancient Greece inspired lofty aptitudes of philosophical thought. The Renaissance period was a cultural bridge between the Middle Ages and modern history, a time when creativity surged. Artistic ambition evolved ten-fold, reaching miraculous, previously unknown heights of excellence. Brilliance was standing on the podium of progress.
Today, it would seem, this ambition has diminished. A common opinion is that technique in art is an irrelevant skill of the past. Yet without pushing boundaries and challenging one’s potential, there is no means for great progress. Fostering ideas is vital, but the drive, the passion, the sacrifice and the willingness to make this world a better place, are noble pursuits in their own right.
‘Now That’s What I Call Art’ celebrates artists who are craving the achievement of greatness, with works that inspire, not harking back to skills of the past but shining as beacons to the future. Producing paintings is one thing, creating a work of art is quite another. It is a delicate equilibrium. Without phenomenal ideas, you will never breach the white of the canvas. Yet without the techniques to express vision, those ideas will never come to fruition.
Through great trial and error, the incredible artists of this exhibition are the epitome of perseverance and aspiration.